“i friggin LOVE “doomsday preppers”!”
-Milla Jovovich, American model and actress of Resident Evil-fame, Facebook post, November 24, 2012
Back in February 2012, the Daily Mail (UK) reported that “as many as three million Americans now fall into the category dubbed ‘preppers’- people who are making detailed plans for the end of the world as we know it.”
(Editor’s note: Most mainstream media outlets drop that “as we know it” bit out, which is a shame as there’s an important distinction to be made between preparing for the “end of the world as we know it” as opposed to the actual “end of the world” where such activity may be thought of as futile. Kudos to the the British publication for keeping this scenario “intact.”)
That the ranks of individuals taking up preparedness have grown significantly in the last couple of years while (post-) apocalyptic-themed television shows and big screen productions simultaneously exploded in popularity is probably not coincidence. As a matter of fact, it’s something the National Geographic Channel, as part of an upcoming “Blog Carnival,” is currently exploring. The American cable and satellite television channel wants to know what effect these TV shows and films have had on the prepping movement.
I wouldn’t be surprised if there’s a strong correlation between the two. As more shows and movies of the (post-) apocalyptic genre were aired/released for public viewing, I can’t help but suspect increasing numbers of Americans bought into the idea of prepping.
I have a feeling the seed for prepping was already planted before watching such shows and films in many cases. Scientific and technological advancements in the Information Age have increased Americans’ knowledge of potential man-made and natural disasters beyond events fresh in the mind of many such as 9/11, 2005′s Hurricane Katrina, the Panic of ’08, 2012′s Hurricane Sandy, and April’s Boston Marathon Bombings. Viewing such productions on a TV in the family room or at a local movie theater might have made such threats feel closer to home, thereby prompting action.
So the TV shows and films may have served as some sort of prepping recruitment vehicle. Yet at the same time, the preppers portrayed in such media have more often than not been of the extreme sort. These individuals probably aren’t a good representative of your typical prepper, if only because there are many different kinds of preppers out there.
Not surprisingly, I’ve noticed a number of production companies and cable/satellite television channels have come under fire because of the way preppers are portrayed. I can understand why this is, as some believe such depictions only serve to fuel ridicule and potential persecution of preppers by a number of parties including the mainstream media and the government. However, keep in mind that cable/satellite television channels and production companies are part of the entertainment industry, where these extreme prepper types can be quite entertaining to watch (cha-ching!). Those behind the ridiculing and potential persecution of American citizens for merely fulfilling the federal government’s recommendations as it concerns household emergency preparedness should keep this in mind as well.
At the end of the day, it must be pointed out that preppers actually perform a major public service in the event of a community/regional/national emergency. That’s right. Think about it. Preppers strive to be able to take care of themselves, family, friends, and even neighbors in many cases in the event of a real crisis. That’s one less person or group of people public safety agencies need to attend to in a significant emergency, where resources are typically stretched thin already. Because preppers can assume this “sheepdog” role, police, fire, and other groups can focus their limited amount of resources on others (more often than not, those who didn’t prepare).
One might even argue here it should be the civic duty of Americans to prep if they can.
Imagine if every American household had a couple of weeks of emergency food, water, and other supplies socked away in case of emergency. The next time a man-made or natural disaster reared its ugly head, think how much smoother the emergency response might be, especially when compared to those recent events I listed earlier.
Returning to the National Geographic Channel’s question as to what effect (post-) apocalyptic-themed TV shows and films have had on prepping, despite often portraying more extreme prepper types (it’s just show business!), it’s my belief such productions have increased the ranks of preppers in the United States, thereby assisting public safety agencies across the United States in the event of a real disaster as preppers should be able to take care of themselves and a number of other individuals in many cases, freeing up limited resources to be applied elsewhere in the emergency response.
Thank you for doing this preppers!
And production companies and cable/satellite TV channels like the National Geographic Channel- go ahead and give yourselves a nice pat on the back as well.
By Christopher E. Hill, Editor
Survival And Prosperity (www.survivalandprosperity.com)
Brady, Tara. “Fill the pool with fish and stockpile the guns: Up to THREE MILLION ‘Preppers’ in the U.S. are prepared for for the end of the world.” Daily Mail. 11 Feb. 2012. (http://www.dailymail.co.uk/news/article-2099714/Meet-preppers-Up-3-MILLION-people-preparing-end-world-know-it.html). 20 Oct. 2013.
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Christopher E. Hill, Editor
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